Petra Tantcheva

Petra E. Tantcheva is the Communications Manager at Dhar Law, LLP and directs the Firm’s advertising, marketing, and public relations efforts.  Ms. Tantcheva has experience across the full range of communication sectors, having worked in print media, radio, television, public relations, marketing, and advertising.

As a member of the Healthcare and Biotechnology team at Weber Shandwick Worldwide, the largest Public Relations firm in the world, she worked with public and private companies in various stages of corporate development, operating in a highly regulated environment that required thoughtful, comprehensive communications strategies. Key projects she was involved in included media relations, investor outreach, new product launches, sustained awareness programs, crisis management, advocacy-group relations, health-policy initiatives, and scientific communications for clients such as CVS, Merck, Genentech, Covidien, Pfizer, ICON, Eli Lilly, and Charles River Laboratories.  Most recently, as a copywriter at the leading entertainment-advertising firm Viewpoint Creative, Ms. Tantcheva provided creative and effective solutions across all mediums for clients such as National Geographic, Discovery Channel, ABC, A&E, ION Television, TV Land, CBS, The Country Music Awards, and a top syndicated daytime talk show.

Ms. Tantcheva holds a Master’s degree in Advertising from Michigan State University, where she graduated with high honors, and previously earned a Bachelor’s degree in Psychology with a minor in Marketing.